Engineering a REALLY good scare!

Hi, Everyone!

Here’s an article I published on the blog this time last year. I thought it would be fun to share it with the many new professionals who have joined us in the past 12 months.
________________________________

Personally, you’ll never catch me at one of these places — but haunted houses, cornfields, hayrides and amusement parks are HUGE money-makers this time of year — and seem to be getting ever more popular.

So that makes me wonder … where on the ChangeGrid does a visitor to a haunted attraction need to be moved in order to feel like they got their money’s worth AND want to come back again with even more of their friends in tow? Or, from a business consulting perspective, how does tension management apply in the design, staffing and marketing of a screaming good time?

As visitors wander through a haunted attraction, they are presented with a variety of experiences, each of which has been designed and engineered to elicit an ideal (terrified) response. Their responses are based on the instantaneous assessments each visitor makes of his or her perceived levels of ability and challenge to handle each of the situations placed before them.

Some situations, like walking through a laboratory filled with flasks and beakers of boiling colored water, may plot very far DownGrid in Apathy, since visitors would probably feel that their ability greatly exceeds the challenge they face — rendering the laboratory a rather boring element of the overall experience. But let a deranged, chainsaw-wielding lunatic dash into that laboratory, and tension could skyrocket into the highest levels of Stress, resulting in blood-curdling screams — and an immediate need to change one’s skivvies!

The chart below gives you a glimpse into the possible responses someone could have to each element in the haunted attraction as well as the experience overall. If the visitors aren’t moved into the RIGHT spots — and moved into them frequently enough during their visit — they’ll be left wondering if they have wasted their time and money and reluctant to visit again. Take a look at each square, think about the ratio of Perceived Ability and Perceived Challenge for each and see if the labels make sense. We’ll talk about them on Monday’s ChangeWorks Forum call.

16ScaryLocations

16 Possible Responses to a Haunted Attraction (CLICK to view full-size)

Who would have thought that ChangeWorks could have anything to do with Halloween — but isn’t tension management what the holiday is all about? Imagine the opportunities this could present for you as consultants. Detailed tension analyses of the existing haunted attraction followed by advice on how to raise tension even more! Anyone want that job?

-T-

Advertisements

Events for 11/1 thru 11/5/2010

Hi, Everyone!

Here’s the latest events update for ChangeWorks and MasterStream:

___________________________________

Next Week’s Events —

“ChangeWorks Forum” —

Monday, November 1st from 3PM to 4PM EST. During this call, we will take a detailed look at a group profile recently completed for a large coaching and consulting firm. This program is open to all current students and graduates of the ChangeWorks program. To register, follow this link:

https://www2.gotomeeting.com/register/729448618

“MasterStream:Essentials Webinar Series” —

Tuesday, November 2nd from 3PM to 5PM EST, we will finish our  2-week MasterStream sales training program for all human development professionals. This program is available to all members of the professional community for a fee of $69. (The program is FREE for all members of the Silver & Gold Teams — call us directly at 704-987-6500). To register, please follow this link:

https://www2.gotomeeting.com/register/718578258

“ChangeWorks Practitioner Webinar Series” —

Wednesday, November 3rd from 11AM to 1PM EST, we will continue our 6-week ChangeWorks Practitioner webinar series. The program is open to newly-enrolled candidates as well as all graduates of the ChangeWorks program. If you are a new student and would like to enroll in the program, it’s not too late to get started. Please contact Linda at 704-987-6500. If you have already graduated and would like to repeat the program, register at this link:

https://www2.gotomeeting.com/register/374076906

“ChangeWorks & MasterStream Affiliate Program Information Call” —

Wednesday, November 3rd from 2PM to 3PM EST. Linda has recently been talking to a lot of people that are interested in learning more about the Affiliate Resource Center, so we’ve scheduled a call that will explain all the cool things you now have at your fingertips.

During the call, we will talk about:
– Where to find copy with your affiliate link already embedded ready for you to send
– How to track how much money you’ve made.
– How to see the number of people that have clicked on the affiliate links you’ve sent
– Where to find your profile and how to change it
– How generate your affiliate links for different promotions
– And much more.
Sign up for the webinar here. If you can’t make it but would like the recording sign up and we’ll send you the recording.

“ChangeWorks Gold Team Call” —

Thursday, November 4th from 11AM to 12PM EST. During this call, we will continue our exploration of “engagement” as the term is currently used in organizational settings and discuss how to best position the ChangeGrid as a tool for taking engagement to a much deeper level. This program is open exclusively to members of the Gold Team. To register, follow this link:

https://www2.gotomeeting.com/register/655313242

As always, our webinars are recorded for those of you who are unable to attend the live call. If you would like to receive a link to the recording for any call you cannot make, BE SURE TO REGISTER FOR THE CALL and the system will automatically notify you by email when the recording is ready.

___________________________________

— Upcoming ChangeWorks & MasterStream Training Events —

“ChangeWorks Practitioner Weekend Retreat” —

Thursday, December 2nd thru Saturday, December 4th from 9AM to 5PM EST each day, we will conduct a 3-day ChangeWorks Practitioner weekend retreat. For more information, please contact Linda Napier at 704-987-6500.

___________________________________

— Upcoming Special Events —

“ASTD Charlotte” —

Wednesday, December 1st, I will present “ChangeWorks for Human Development Professionals” at the 2010 Day of Learning in Charlotte, NC. For more information, visit the Charlotte ASTD website:

http://www.astdcharlotte.org/article.html?aid=242

If you know of an event that would be a good opportunity for me to introduce ChangeWorks and MasterStream to the professional community, please give Linda a call at 704-987-6500.

-T-

BlessingWhite Engagement Model

Hi, Everyone!

Today, I was exploring BlessingWhite’s website and I found their employee engagement model particularly interesting. It’s called the “X” Model — and I think it resonates exceptionally well with the ChangeGrid.

I wanted to give you a direct link to a short video describing their model, but the way the video is imbedded in their website seems to prevent that.  So, as primitive as this may be, I still strongly encourage all of you to go to BlessingWhite’s homepage and click on the orange box in the left navigation bar titled, “The “X”: aligning employee & company definitions of “success”.

The video is just a few minutes long and by the time it’s done, you’ll understand their visual model in detail.  The question I have for all of you is DOES it overlay on the ChangeGrid and, if so, HOW??

I tried to find a larger diagram — and we’ll certainly draw something larger up in time for Thursday’s Gold Team call — but for now, here’s a tiny thumbnail:

We encourage all Gold Team members to join us on the call, particularly if you have an interest in the “Merging of Brilliance” process.

-T-

Events for 10/25 thru 10/29/2010

Hi, Everyone!

Here’s the latest events update for ChangeWorks and MasterStream:

___________________________________

Next Week’s Events —

“ChangeWorks Forum” —

Monday, October 25th from 3PM to 4PM EST. During this call, we will discussion tension management in marketing materials.  For maximum benefit, please have your marketing materials handy. This program is open to all current students and graduates of the ChangeWorks program. To register, follow this link:

https://www2.gotomeeting.com/register/665555979

“MasterStream:Essentials Webinar Series” —

Tuesday, October 26th from 3PM to 5PM EST, we will begin a 2-week MasterStream sales training program for all human development professionals. This program is available to all members of the professional community for a fee of $69. (The program is FREE for all members of the Silver & Gold Teams — call us directly at 704-987-6500). To register, please follow this link:

MasterStream:Essentials Webinar Series

“ChangeWorks Practitioner Webinar Series” —

Wednesday, October 27th from 11AM to 1PM EST, we will continue our 6-week ChangeWorks Practitioner webinar series. The program is open to newly-enrolled candidates as well as all graduates of the ChangeWorks program. If you are a new student and would like to enroll in the program, it’s not too late to get started. Please contact Linda at 704-987-6500. If you have already graduated and would like to repeat the program, register at this link:

https://www2.gotomeeting.com/register/695303298

“Gold Team Teleconference” —

Thursday, October 28th from 11AM to 12PM EST. During this call, we will continue our exploration of  “engagement” as the term is currently used in organizational settings and discuss how to best position the ChangeGrid as a tool for taking engagement to a much deeper level. This program is open exclusively to members of the Gold Team. To register, follow this link:

https://www2.gotomeeting.com/register/880597434

As always, our webinars are recorded for those of you who are unable to attend the live call. If you would like to receive a link to the recording for any call you cannot make, BE SURE TO REGISTER FOR THE CALL and the system will automatically notify you by email when the recording is ready.

___________________________________

— Upcoming ChangeWorks & MasterStream Training Events —

“ChangeWorks Practitioner Weekend Retreat” —

Thursday, December 2nd thru Saturday, December 4th from 9AM to 5PM EST each day, we will conduct a 3-day ChangeWorks Practitioner weekend retreat. For more information, please contact Linda Napier at 704-987-6500.

___________________________________

— Upcoming Special Events —

“ASTD Charlotte” —

Wednesday, December 1st, I will present “ChangeWorks for Human Development Professionals” at the 2010 Day of Learning in Charlotte, NC. For more information, visit the Charlotte ASTD website:

http://www.astdcharlotte.org/article.html?aid=242

If you know of an event that would be a good opportunity for me to introduce ChangeWorks and MasterStream to the professional community, please give Linda a call at 704-987-6500.

-T-

Announcing Dave Miller’s Book!!!

Hi, Everyone!

I’m thrilled to share with all of you that Dave Miller’s new book — The Influential Actuary — has just been released.

For those of you who don’t know Dave well, in addition to being a successful PCC, consultant and Licensed ChangeWorks Certifier, he is also an accomplished actuary. He’s written this book to help colleagues in his former profession — and other technical professionals who want to improve their communication, selling and influencing skills.

To learn more about Dave’s book, just click on the book cover:

Congratulations, Dave — here’s wishing your book hits the best seller list!!

-T-

Best. Class. Ever.

Hi, Everyone!

We’ve just reached the mid-way point in our current ChangeWorks Practitioner webinar series — and I have to say that it’s the best class we’ve had  in the more than three years we’ve been running the program.

Why?  The students are VERY participative — and ask very advanced questions that stimulate a lot of discussion. As a result, we’ve gone into greater detail and explored the concepts at a much deeper level.

So I’d really like to encourage all of you to join in!  It will definitely reinforce what you’ve already learned about ChangeWorks — and give you an even broader understanding of the material and how it applies in the work you all do.

To register for the class, just follow this link:

https://www2.gotomeeting.com/register/460777587

Hope to have many of you on out next call!

-T-

15 New Clients in 2 Weeks Flat!

Hi, Everyone!

Since our most recent “MasterStream:Essentials — Natural Selling Skills for Human Development Professionals” course ended, we’ve received so many wonderful notes of appreciation from the students! Here’s what just a few of them had to say:

“I’ve relied on relationships to bring me clients and I’ve been very fortunate. I’m not a marketer and I’ve always thought that I’m not a seller. For years I’ve been offering my services with a reticence or fear of how I’m coming across. I took T’s MasterStream class and I realized that his sales method aligned with my values and the core competencies of coaching. I got 15 new clients within 2 weeks of the class.”
Augusta Nash, MCC, Georgia Coach Association

“The MasterStream Essentials program gave me a new perspective on how to deal with prospects. The description of different levels of tension and how to manage that is invaluable. The course was fast paced and had a wealth of information that I can use in my business right now. The supporting workbook and worksheets helped to guide me through a different way of communicating with our prospects and clients. Thanks for a great course.”
Denny Stockdale, Stockdale Resource Group
Professional Coach, Author & Motivational Speaker

“The class was amazing! Not only does new material jump out and grab me, I value a beautiful synthesis of pieces held dear to me in my career. I wanted to send you a testimonial but so far I can’t get past “IT IS CHANGING MY LIFE” without tearing up. What I want most to communicate to people like me is that the people behind the programs of Tension Management’s curriculum offer the most practical skill development for creating, maintaining, and succeeding at living a personal and professional life based on mutually rewarding, value added relationships. I already have greater safety and security, more happiness and health. It is simply the best program I have found in decades of searching.”
Bob Rosen, Robert P. Rosen & Associates
Consultant

“I can’t recommend MasterStream: Essentials more highly. T. packs more information into 4 hours than most people stretch into a 6-month program, and none of it is fluff. His method is unique and based on understanding the psychology of the prospect. It’s natural and comfortable. Isn’t that what selling should be all about in the end?”
Eugenia Kaneshige, Norwood Career Advisors

“Without a doubt, I credit my marketing success to T. Falcon Napier!  I am his biggest fan in appreciation for the impact he has single-handedly had in my growing my business.  I have followed precisely the tools and procedures he developed and taught through his MasterStream program.  MY coaching and training practice has increased significantly by implementing many of his techniques and soon became second nature when speaking with potential clients.  He just made it so easy to “get” and just as easy to remember to follow through! My schedule is now filling up consistently and it is a joy to not only witness the impact my work has with clients, but that I am able to sustain myself by doing the work I love!”
Ellen Schuster-Nastir, M.Ed., CPCC
Professional Certified Coach, Trainer & Speaker

“There are three components to the Masterstream Essentials class that I found critical for me to develop into a more effective marketing and sales person.  First, was to learn the differences between marketing and sales. Second, were the concepts of change and of tension management (they’re not just the fields for therapists and drug companies!).  Third, was the ChangeWorks! profile.  The profile helps me determine what I consider important in marketing and sales and my readiness to perform those tasks. As well, by better understanding the ChangeWorks! profile concept, I can more accurately determine how to move a prospect into a client!”
Greg Hill, Consultant

“The Tension Planner exercise really got my attention. I loved the logic and the skills seemed so natural. I knew what I was doing, but now I have the key to stay focused. The ChangeGrid is now making even more sense!”
Sandy Cropper, Indiana Coach Association

If you have colleagues you believe would benefit from attending the next MasterStream:Essentials training program, please ask them to give us as call at 704-987-6500.

-T-